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VYVE sports nutrition

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VYVE Holistic Sports Nutrition is a line of sports nutrition products that are meant to give the everyday go-getter freedom to move their body the way they want. This targeted nutrition line was created to address specific imbalances and nagging symptoms that typically delay performance and enjoyment in endurance sports.

 

VYVE is meant to carry with it a lively, energetic and adventurous spirit which is what inspired the branding colors, logo and typography.

This could be you -

Let's bring your vision to life and take your business to the next level with a brand, online home and strategy that attracts your dream audience and converts!

​Methodology:

  • Focused on three KPI metrics for Instagram: Increasing followers, engagement, and website traffic through CTA's

  • Connected with current and possible clients on Instagram to increase follower and post engagement.

  • Increased followers through collaborations with similar accounts.

  • Developed content pillars and posting strategy.

  • Created custom content for Instagram including photo carousels, videos, graphics and industry and event-specific Instagram Stories.

  • Gathered direct leads through DMs for sales that assisted in sales goals.

  • Created business plan, market research, competitor analysis, ideal client assessment and research and outreach strategy.

  • Designed and developed full website.

Vyve Nutrition - Social Media Strategy & Results

Goal: This is my own passion project I began a few months ago and have been working on in my free time - Goals have been to create high quality, informative content, grow brand awareness and increase website traffic and sales through Instagram and Pinterest

Result: Increased traffic to website by 38% and increased sales by 19.20%, growth in local brand awareness 

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